View Post

How Star Wars Became a Global Brand – Part Two

In Featured, Industry Insights, Katherine Sanderson by Amanda Valdovinos

– By Katherine Sanderson – This is the fourth article in a six-part series (The first and second covered ‘Marvel’ while the fifth and sixth will cover ‘Harry Potter’).  For each brand, the first article will cover the corporate strategy that initially launched them, and the second will cover how they expanded the brand, with marketing partnerships, consumer products, and themed entertainment. …

View Post

How Marvel Became a Global Brand – Part One

In Featured, Industry Insights, Katherine Sanderson by Amanda Valdovinos

– By Katherine Sanderson – This is the first article in a six-part series (the third and fourth will cover ‘Star Wars’, and the fifth and sixth will cover ‘Harry Potter’).  For each brand, the first article will cover the corporate strategy that initially launched them, and the second will cover how they expanded the brand, with marketing partnerships, consumer products, and …

View Post

Fostering Unity in God’s Love in ‘Pope Francis: A Man of His Word’

In Featured, Movie Reviews, Renard Bansale, Reviews by Impact Admin

(2018—Director: Wim Wenders) — by Renard N. Bansale — Low ★★★½ (out of 5 stars)  “As long as the Church is placing its hope on wealth, Jesus is not there.” — Pope Francis  “The artist is an apostle of beauty, who helps others live better.” — Pope Francis  Potential spoilers below From his elevation to the papacy in March of …

View Post

How Marvel Became a Global Brand – Part Two

In Featured, Industry Insights, Katherine Sanderson by Amanda Valdovinos

– By Katherine Sanderson – This is the second article in a six-part series (The third and fourth will cover ‘Star Wars’ and the fifth and sixth will cover ‘Harry Potter’). For each brand, the first article will cover the corporate strategy that initially launched them, and the second will cover how the company expanded the brand, with marketing partnerships, consumer …

View Post

On The 2018 Met Gala and the Catholic Church’s Place in Fashion

In Culture, Featured by Amanda Valdovinos

– By Natasha Doran – Every year, the Costume Institute of the Metropolitan Museum of Art holds a Gala to fund the museum’s fashion exhibit. Invited guests donate money for their tickets (starting at around $30,000) to be the first to see that year’s exhibit before it opens to the public. The exhibit showcases the work of famous and up-and-coming …

View Post

Merfolk Encounters at the Cusp of Adolescence in ‘Lu Over the Wall’

In Featured, Movie Reviews, Renard Bansale, Reviews by Impact Admin

(2018—Director: Masaaki Yuasa) — by Renard N. Bansale — Low ★★★½ (out of 5 stars)  “To the new and improved Seirèn! Rock on! Rock on!” — Band members Kunio (Sôma Saitô, dubbed by Brandon Engman), Yūho (Minako Kotobuki, dubbed by Stephanie Sheh), and Kai Ashimoto (Shōta Shimoda, dubbed by Michael Sinterniklaas) Click here for showtimes to Lu Over the Wall …

View Post

Director Jason Reitman Rebounds With ‘Tully’, an Ode to Ma

In Featured, Movie Reviews, Renard Bansale, Reviews by Impact Admin

(2018—Director: Jason Reitman) — by Renard N. Bansale — ★★★½ (out of 5 stars)  “I’m here to take care of you.” “I thought you’re taking care of the baby?” “Yeah, but right now, you pretty much are the baby.” — Tully (Mackenzie Davis) and Marlo (Charlize Theron)  “Girls don’t heal.” (beat) “Girls heal.” “No, we don’t. We might look like …

View Post

How CG Effects Are Hurting Live Action Film

In Featured, Industry Insights by Amanda Valdovinos

– By Amanda Valdovinos – As with all art mediums throughout the ages, filmmaking has gone through many technological revolutions each decade since its origin. The most recent development that has only continued to grow in popularity is the use of animated CGI, or computer-generated imagery, to enhance a film. CG animation revolutionized the film industry as a whole, as …